Enhancements

Enhance POS systems for marketing and communications

Our enhancement capabilities at RDI are meant to help our retail clients address their unique business requirements by providing customizations for their retail storefront. A generic sales approach doesn’t work in today’s fast paced, competitive world of retail. We provide applications and plug-ins that provide the features and process improvements that you need now. They are inexpensive, they are simple to integrate, and they work.

Many RDI enhancements focus on features that encourage new business, improve efficiencies and promote better communications. As an integral part of your retail system, these features become a natural part of the way your employees and clients interact. They may include:

• Email marketing lists
• Customer loyalty programs
• Company policy enforcement

As an example, the RDI customer loyalty enhancement is configurable and flexible. It allows for various award levels and point structures. The instant gratification of earning points makes the program popular with customers. We see a trend for loyalty programs and believe they will become a necessity for attracting and retaining customers.